Stand out from the crowd with a stunning website that is highly personalised and tailored to your specific website needs.

Delicious cereals from Smart Foods
Awesome Canterbury Produce from Oakleys
Innate Design

Let's start by discovering what you really need in a website

When quoting on a website design and build, it's really important that I have the big picture along with the minor details. This way I can come up with the best solution for you. That's why with every new website enquiry, I always start with a project enquiry questionnaire.

Step 1:  Project Enquiry - I'll ask you to complete the website project questionnaire. My objective here is to learn about your business, your goals and your website requirements.

Step 2: We Meet - once I've received your completed questionnaire, we'll have a chat to cover things in more detail. This can be in person for Christchurch businesses, or via Zoom etc for other locations.

Step 3: The Proposal - I'll provide you with a full website proposal that lists the website specifications. The total cost will be clear and transparent, as will any ongoing fees.

Step 4: Acceptance - once you've accepted the proposal I send out my project onboarding document which has all the next steps, information on how we will work together, and what I need from you to get started.

My custom website designs include the following:

An original design for your website

We start with a totally blank canvas, as your website will have a unique design. You will be presented with two different design options to choose from and you can request changes to your chosen design. Once the design is approved by you, we start building the actual website and creating all of the pages and loading in all of the content.

Learn about my website design philosophy.

A fully completed website

I'll add all of the content you provide for each page or blog post.  You will have a fully finished website that's ready to go live. Most clients provide the text and I choose how to lay it out so it works well within a web page.

I'll specify in the proposal how many pages and blog posts Web Matters will create as part of the quote.

You'll be able to add more pages once the website has gone live, or publish a blog post.

Schema and Schema World

Drag & Drop page builder fditing

The website will be built using a WordPress Page Builder. This is a drag and drop editor that's very easy to use. So when the website is live and handed over to you, doing your own website edits will be a breeze.

Learn more about Drag and Drop editing of websites.

Responsive design, so mobile and tablet friendly

Right from the get-go, I will make sure the website displays optimally when viewed on a mobile phone or tablet.

This work may include creating different content which is only displayed to mobile users. It really depends on how much you want to invest in mobile customisations.

All of my custom websites builds 'stack and collapse' layouts - so a two-column layout is converted to a one-column layout.


office, business, accountant
bar, ipad, mockup

On Page search engine optimisation (SEO)

I'll include on-page search engine optimisation in your proposal as a standard 'must-have' service. After all, what's the point in having a website if no one can find you online.

On-page SEO is the work that's done on the website and on each individual. It includes things like adding metadata, installing and setting up SEO plugins, adding alt tags, adding OG data (for things like social sharing graphics).

The custom website design also includes:

Saved Layouts & Modules

I will save layouts and pre-formatted modules so that when you are updating the site, you can use re-use layouts I've created from scratch. You'll also be able to drag and drop saved content modules.

Enquiry Form

Get email enquiries sent to you via a web form.  Generally, most forms have between 5 and 10 data fields. The emails generated are also saved onto the website.


All custom websites are built using the WordPress content management system. I'll choose and set up the plugins you will need.

Learn more about WordPress.

Images and Editing

I'll be working mostly with images you've supplied. I can also include within the proposal some stock photos if needed. I'll get your images ready for the web by resizing them to the correct size for your site. I'll also compress the images using specialist software so they load quickly.


I'll add and set up as security plugin so your site has some additional protection from intruders. This can be set up with the free versions of the security plugins, or, you can invest in the paid versions with your own subscription to the service.

Tracking Codes Added

I'll add whatever tracking codes you need. Examples include; the Facebook pixel, Google Analytics, and CRM tracking codes like HubSpot. You will have to create your own accounts and provide the tracking code to me.

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