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How to register a New Zealand Domain Name

November 27, 2013

Though the process of registering a domain name is quite straight forward there are a few things you need to be aware of. These are things that I keep coming across in my day to day working life as a web designer in New Zealand

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Some of the search engine optimisation results we’ve acheived for our web design clients

November 29, 2012

In this short video, I talk about search engine optimisation and some of the results I have achieved for my clients. As a web designer, I’m often asked if I ‘do SEO’. The short answer is yes. In fact, I’ve been doing SEO since before we had a name for […]

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Celebrant for You, Premium WordPress Theme set up case study

November 28, 2012

Celebrant for You is a new site for Suzanne Teague an Auckland marriage celebrant. Before contacting Web Matters, Suzanne had already decided on WordPress to run her website and had gotten as far as getting the hosting set up, WordPress installed and a WordPress theme purchased and installed. Things got […]

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Having trouble with that premium WordPress theme installation? Help is at hand…

November 12, 2012

So you’ve just bought a shiny new WordPress theme, but for the life of you, you just can’t get it to look the way it did in the theme demo. This is an all too common problem. But don’t worry; help is just an email away. I’m often contacted by […]

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How to create an image banner for your website using Pixlr.com

November 6, 2012

I’ve put together a quick video instruction on how to create an image banner for your website that uses exact pixel dimensions. For best viewing, click on the play in HD button. Pixlr.com is an excellent online image editing system that is easy and fast to use. Go to www.pixlr.com […]

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Why ‘keeping it simple’ is sometimes the right decision for your website

June 27, 2012

As business owners we have to weigh up the choices we make about our marketing budgets. Getting a return on the advertising dollar is all important in these tough financial times. So as a small business, can you justify spending 8-10K on a website? Well it depends on what you […]

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The ‘print friendly’ website, what is it, and why should you care?

April 18, 2012

Having a print-friendly website can be a huge competitive advantage. If your website information prints out nicely, people will be impressed and they will be able to understand your offer so much better than the competition’s offer. As an example, I’ve frequently turned up at meetings with prospective web design clients who have printed out pages from this website and have commented on how nice it was to have them print out perfectly. So much easier to read and understand.

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How to add more interesting fonts to your website – introducing Google Web Fonts

April 3, 2012

One of the more frustrating aspects of web design has been the lack of support for anything other than ‘web safe’ fonts. Hence the reason why so many websites were initially designed using Times New Roman, Georgia, or Arial (just a few of the most popular web safe font options). […]

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Your New Year website check list – 20 essential checks you should make on your website for 2012

January 9, 2012

While you’ve been away on a break over the holiday period your website may well have hit a few snags – or you may have been so busy at the end of the year that a few things have been overlooked. The start of a New Year is an excellent time to run some quick checks of your website to make sure everything is in good working order.

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How to be prepared for an earthquake or other natural disaster

July 7, 2011

I originally wrote this blog the week following the February 22, 2011 Christchurch earthquake. It was 11 days out from ‘quake day’, and we didn’t have power, running water or sewerage. Many people can’t begin to imagine what that must be like – and I was one of them. Back […]

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SEO Copywriting 101 – how to write for the search engines

March 1, 2011

You should always consider search engine optimisation (SEO) issues when drafting your website copy. My recommendation is that you write in a ‘natural style’ for your target audience, while keeping an eye on the keywords and phrases you use. It can be a delicate balance. Though the two goals are […]

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Using the Active Voice in your Writing

March 1, 2011

Writing in the active voice as opposed to the passive voice makes your writing more concise and readable. Your message will be more to the point. Writing in the active voice also uses less words than writing in the passive voice. The active voice focuses on the subject or the […]

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