Website Owner’s Guide
Setting milestones for your website development
The best practice is to set a ‘go live’ date with your web designer and stick to it! Make sure your online date is realistic though. Can you really provide the information to your web designer within the time frame they need to format it? Talk with your web designer […]
Read MoreHow to brief your website designer
The web design brief is an important document and your designer should provide you with one to complete before work begins. The brief will be your instructions to your web designer, and should set out your design preferences. This will give your web designer a guide to work from when […]
Read MoreWho to include in the website decision making process
Consult with your staff and management team about the website development, as they can provide you with valuable ideas and feedback. Talk to colleagues and friends that have had websites created or re-vamped and ask them about their experiences. You may also like to consult with your: Advertising or branding […]
Read MoreWorking out your website design budget
Many web design companies will charge you per page or per hour, others will have a set price for a package deal. If you want a fairly straightforward 10-15 page website you can expect to pay anywhere from $1,000 to $3,000 dollars – perhaps even less. Prices can differ greatly […]
Read MoreEvaluating your online competition
It never hurts to find out what the competition are up to online. So write down the names of your three top competitors. Now look at their websites. If you don’t know their web site address go to Google and enter in their company name and geographic location. Print out […]
Read MoreDesigning your website for your target audience
What target audience do you want to attract for you website? Will they be teenagers, 20-35 year olds or are they 35-50 or beyond? Is your audience going to be predominantly male or female, married couples, singles or families? People of different age groups and genders are going to respond […]
Read MoreHow to register a New Zealand domain name
To register a New Zealand domain name you use an authorised domain name registrar. To find out which companies are authorised domain name registers visit the website of the domain name commissioner. From there you will find a long list of domain name registry companies all offering to be your […]
Read MoreHow to plan for a successful website
The first step to ensuring your website is a success is to have a strategy. Even just a little planning done at the beginning of your website development can save you from frustration and disappointment at the end. So let’s take a look at some of the areas you need […]
Read MoreWebsite key performance indicators – what to measure
Is your website a success? Not sure of the answer? You’re not alone. Website owners around the world are scratching their heads and wondering if their website should be doing better than it is. It starts with your expectations. What was the intended purpose of the website? Perhaps you just […]
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