Posts

Will artificial intelligence make copywriters redundant? Or will we always need human writers? I take the Rytr copywriting AI for a spin.

June 4, 2021

What is Rytr? Rytr is an AI writing tool that will help you write articles in a fraction of the time. No need to spend hours manually researching, structuring, and writing content when Rytr can do most of the hard work for you. Simply plug in a keyword and Rytr […]

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Building your own Website using WordPress

November 4, 2020

This article is for anyone considering building their own website in WordPress. You could be self-employed or considering being your own boss, or perhaps you have a small business and you have to do all of your marketing on a tight budget. If you’re about to go into business for […]

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influencer, writing, girl

How to Write your own Web Page Copy

September 23, 2020

It’s not easy writing your own copy. Talk to any web designer, and they’ll tell you that their number one issue is how long it takes to get website content from a client. Even professionals can suffer from writer’s block, false starts or constant revisions. I write all of my […]

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Video Conferencing with Zoom

March 17, 2020

Like most businesses, I’m now thinking about how to manage my work around the Covid 19 pandemic. I’m also receiving client emails asking for advice about video conferencing.

Video conferencing is the obvious way to replace face to face meetings. So I wanted to share my recommended tool – Zoom.

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Website and Digital Marketing Trends

December 10, 2019

This is a big topic, so my goal here is to give you a quick overview of where to direct your time and energy. The Fast Pace of Change in Web Tech Web technology is ever-evolving, which means websites can get left behind rather quickly. This often happens as website […]

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Caching the cause of the white screen of death after a site migration

November 13, 2019

Ah, the dreaded WordPress white screen of death – it’s not fun to find. Now, if you can see the site fine when logged in, but once you log out it’s a white screen of nothingness, it’s likely it’s your caching plugin. Lately, I’ve discovered the root cause of two […]

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WordPress Website training for website editors

October 29, 2019

At Web Matters we enjoy training our clients on how to update their WordPress website. So over the years, we’ve learned what website editors struggle with learning or retaining and what they most need to know about how to update their websites. We are now offering  website training service to […]

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How to create a MailChimp API Key to connect your website and mailing list

August 8, 2019

Creating a MailChimp API key is super easy, it’s just not immediately obvious how to do it, so here are some quick instructions on how to go about it. First up, some background information. An API key allows two apps to connect, so in this case, it will be your […]

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The Perfectionist’s Guide to getting a Website Designed

August 2, 2019

Do you identify as a perfectionist? If so, you’re not alone, many people find themselves in what can feel like an impossible situation, they want every project completed to an extremely high standard but within a set time-frame and budget. Anyone who’s been in charge of any project knows how […]

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Web design work completed in 2018

April 24, 2019

A look back at the website design work Web Matters started (and mostly completed) in 2018. The portfolio features new clients along with several existing clients who came back for a website redesign. Kooinda Alpacas https://www.kooindaalpacas.com – are located near Lawrence and breed alpaca. They also run alpaca farm tours. […]

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Photography tips for your website – how to choose and get your website images ready

March 28, 2019

I’ve put together this guide on how to get the right photos for your website – as great photos can really make a website have the ‘wow factor’. Hope you find some of the tips helpful. If taking your own photos, use a camera rather than a cellphoneWhile smartphone cameras […]

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One Check – a business name check service from the Ministry of Business, Innovation and Employment

May 24, 2018

I recently received an email from the Ministry of Business, Innovation and Employment about their new One Check service – a quick an efficient way to find out if you can use a business name. As I deal with a lot of startups I have come across the situation where people have […]

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